The Business and Value of Color

The Business and Value of Color

The power of color in building your organization’s brand should be at the top of the portfolio manager’s mind when managing an asset.  In working with a variety of organizations, including hospitals, REITs, private portfolios, foundations, universities and others,...
“Color of the Year” Season Begins

“Color of the Year” Season Begins

After a very chaotic year, it is not surprising that paint colors are trending toward rooted and organic for 2021.  Most surprising and perhaps long overdue, the color gray has gone missing in nearly all colors and palettes debuting for the coming year. This week...
Color as a Defining Cultural Trait

Color as a Defining Cultural Trait

Culture is inextricably tied to color and has been for thousands of years.  The BBC recently profiled yellow, for instance, and the revelation of Indian Yellow is incredibly profound.  It was created by a process that allegedly restricted cows to a diet of mango...